What Factors Affects Deciding Cost To Design A Mobile App?

Developing mobile apps becomes a key necessity for businesses in order to stay competitive as well as proffering aggressive services to their customers.

As the mobile app overcomes several challenges for businesses, it becomes vital for every business to gain the benefits of this advanced mobile technology solution.

When it comes to developing a mobile app, the first question comes in mind is how much does it cost to design a mobile app?

Developing a complex mobile app requires the help of expert and professional mobile app development company as they have capabilities to comprehend each aspect of mobile app designing and give you the best estimate considering actual factors require in app designing process.

Important Factors That Impact on Cost for Designing a Mobile App

When it comes to making your app successful and productive, app design is a key factor.

Deciding cost to design a mobile app needs to consider various factors such as in-depth research and analysis, competitive assessment, UI/UX design, graphic design, wireframing, prototyping, and visual design as well as logo design, app icon and much more.

Read also: The Difference Between Wireframe, Mockup and Prototype

Deciding App Platform

In deciding app cost, the mobile platform and app type become very important. Developing an iOS app becomes cheaper compared to an Android app.

Moreover, the type of apps such as hybrid or native app also needs to consider. Normally, the native app gives the best user experience compared to an app that supports multiple platforms. Hybrid apps can build faster and less costly compared to native apps.

Research & Analysis

In order to make successful information analysis, it requires research of the potential market, existing market and decides target market as well as research for end-users, their reviews, expectations, etc.

Many apps need demographics or other research based survey to identify the target audience. It needs approximately 20 to 40 hours.


In the app designing process, prototyping takes 40-80 hours that include UX design, concept validation, and usability testing.

App with more screens can cost higher. Moreover, different interface design for assorted screen size need to consider for the cost factor.

Visual Designing

In app design, visual design takes approximately 80-200 or more hours. It depends of app complexity. It requires use of different software that makes the designs stunning and realistic. Visual designing includes the look and feel of an app.

Other Factors

The other factors include the project size, designer’s level (experience & expertise), complexity of the app, and geographical location (development cost varies in different countries).

Basically, the approximate cost of an average app design can be $2000 to $35000 or more.

The other factor is the hourly rate of the designer that the app development company charge based on the experience of the designer.

The requirement of features such as chat, video streaming, or others also affects cost factor as third party integration is based on subscription and thus, its price depends on usage.

App Design Cost in Different Countries

  • In Asian countries such as India, Pakistan, and Bangladesh, you have to pay $10-25 per hour.
  • The United Kingdom and Western Europe, app design cost $65-130 per hour and more.
  • In the United States and Canada, you have to pay $50-150/hour or more.
  • In Eastern Europe, it becomes $25-45 per hour.

App Design Cost by Considering Complexity Factor

For deciding the cost of an app, the complexity factor plays a vital role.

  • Simple App – App such as on-demand app, for instance Uber, need around 100-150 hours and starts $5000 based on an hourly average price of $50.
  • Average Complex App – Such app needs several screens, appealing user interactions, and content. Such app needs around 200-250 hours and the estimated cost will be $10000 considering an average hour price of $50. A popular chat app, Whatsapp comes under this category.
  • Highly Complex App – App supporting multiple platforms and comprises several rich features cost higher. For designing a complex app, it requires more than 400 hours and it cost $20000 and more as per an average price $50 per hour.

Comprehending app concept thoroughly is essential in deciding accurate cost for designing and development. The other factors that influence app cost includes app quality, processes, platforms, design approaches, features and functionality used, visual design, specialists, app type and several others.

When it comes to finding an affordable company for mobile app development, better you consider the expertise and experience of a mobile app development company.

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Deciding cost to design a mobile app requires several factors to think about. From validating concept to stunning UI/UX design as well as finding a target audience to define the appropriate design theme, mobile platform, app type, quality, geographic location, app complexity, features, custom elements and several other factors influence the cost of designing a mobile app.

Demand for designing an app similar to your rivals is never a good option in building an app. Better you provide innovative and stunning app designs compared to your rivals help you to gain good returns on your investment.

FAQs About Mobile App Design Cost

How much does it cost to design a mobile app?

There is no exact answer to this question because the cost to design a mobile app depends on many factors, like app platforms, design complexity, number of pages, geographical location, etc. On average, mobile app design may cost between $2000 to $10000.

How long does it take to design a mobile app?

There’s no assured answer to this question because the app design process depends on several factors like app design complexity, the total number of pages, experience level of designer, etc.

How do I hire an app designer?

There are many ways to hire an app designer for your project like Google, LinkedIn, Upwork, Toptal, etc. But, the most reliable source is to hire an app designer from a company like Mindinventory.

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Manoj Rajput is an UI/UX & Graphic designer with over 10 years of experience in the design world helping businesses promote themselves effectively. Requirement understand, creating wireframes for website and mobile apps, UI designing for website and mobile apps, final design mock ups designing for website and mobile apps.